[ad_1]
WILSON RELEASES SHIFT v1, ADDING TO ITS LEADING ASSORTMENT OF PERFORMANCE TENNIS RACKETS
The brand new racket franchise included participant suggestions to good the ultimate model
CHICAGO — Wilson Sporting Items Co. at present publicizes its latest racket franchise, ShiftTM. Developed inside WILSON LABS, Wilson’s storied innovation arm, the racket went by way of a three-phase testing course of incorporating suggestions from key athletes and customers throughout the globe.
“At Wilson, innovation is a driving pressure in all that we do,” stated Jason Collins, World Basic Supervisor of Wilson Racquet Sports activities. “Getting participant insights from our world tennis neighborhood on the Shift prototype earlier this yr has allowed us to launch an much more exceptional racket. We’re excited to have gamers expertise this revolutionary spin know-how.”
The WILSON LABS group got down to produce a racket with intense spin and energy, and after intensive testing, the ultimate model is now accessible. The extremely modern, patent-pending, ARC 3D body know-how optimizes lateral bending like no racket ever earlier than. That, paired with best-in-class stability, supplies gamers with the flexibility to hit heavy spin.
Wilson obtained key insights from Shift prototype testing that resulted in three modifications:
- Wilson altered the steadiness level of the Shift 99 to extend the swing weight and alter the candy spot location increased on the body.
- The Shift 99L model of the racket was added (anticipated to launch Sept. 1) to supply a mannequin for gamers needing a lighter choice.
- Athletes liked the design, so Wilson stored the general arctic ice design, and color-shifting, prism texture.
Shift v1 shall be accessible on wilson.com and in-stores starting Friday, July 14. Pricing for the Shift v1 99 and Shift 99 PRO is $269, and the Shift v1 99 L is accessible for $249. For extra info, please go to wilson.com or observe @wilsontennis #ShiftV1 on social.
[ad_2]
Source link
