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Christian Horner, Max Verstappen and Sergio Pérez reveal RB19 and what’s in retailer for the 2023 Components 1 season.
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Oracle Crimson Bull Racing launched the Crew’s 2023 season and RB19 in New York Metropolis on Friday, February 3, by way of a reside present broadcast to over 30 nations throughout the globe and streamed by hundreds of followers worldwide – the primary Components One Crew to launch their season within the USA.
After successful the World Drivers’ and Constructors’ Championships in 2022, the Crew produced an expertise that put followers on the coronary heart of the launch wherever they have been.
By way of The Paddock, followers have been solely given an opportunity to attend in individual stateside or stream the occasion on their channels, the place Crew Principal and CEO Christian Horner and Drivers Max Verstappen, Sergio “Checo” Pérez and Daniel Ricciardo offered a number of distinctive moments.
The launch centred across the RB19, with followers getting a primary have a look at the 2023 automobile. Taking the brand new look automobile a step additional, it was revealed that this yr, followers may design three bespoke liveries, one for every race in the USA. Powered by know-how from the Crew’s Title Companion, Oracle, the “Make Your Mark” marketing campaign will imply fan art work decorates the RB19 when the automobile rolls out in Miami, Austin and Las Vegas.
Horner presided over the judging panel for the successful livery, which included representatives from Oracle, Bybit, and Mobil 1 because the know-how accomplice. World-renowned artist Mr Doodle was given an RB14 present automobile as a canvas to kick off the competitors, creating an unique piece of artwork. “The Doodle Bull”, additionally signed by Verstappen and Pérez, might be auctioned by The Public sale Collective, in collaboration with Christie’s, by way of a timed on-line public sale. A share of the proceeds will go to the Crew’s official charity accomplice, Wings for Life.
Oracle Crimson Bull Racing has unveiled their Castore Teamwear for the 2023 season; followers have been just lately given the unique alternative to take part in a Castore photoshoot with Verstappen and Pérez, which served because the centrepiece of the equipment launch. Followers have been additionally given a sneak peek on the Crew’s new vary of headwear and footwear, developed by US-based pioneers New Period & APL.
Bringing the occasion to a climactic conclusion, the Crew introduced that from 2026, Crimson Bull Powertrains could be coming into right into a partnership with iconic American motorsport model Ford. Crimson Bull Powertrains and Ford will work collectively on the event of the next-gen hybrid energy unit that may provide engines to each Oracle Crimson Bull Racing and Scuderia AlphaTauri from 2026.
Crew Principal and CEO Christian Horner mentioned:
At Oracle Crimson Bull Racing, we all the time attempt to do issues first and do issues in a different way. That is the primary time we’ve got launched our season outdoors of the UK and the primary time any F1 group has launched in the USA. The expansion of our sport in America can’t be ignored.
There are over 50 million F1 followers within the USA, of which 72% observe us, and the best way the followers have embraced our Crew right here has been extraordinary to see. Oracle Crimson Bull Racing might be extra seen in the USA in 2023 than ever earlier than, racing and internet hosting Crimson Bull Showruns and the USA Grand Tauro, the primary F1 Crew-led highway journey in America, later this yr.
We additionally wished to have fun with and welcome Ford of their house nation as they develop into Crimson Bull Powertrains’ new accomplice from 2026. This might be a real strategic technical partnership; Ford will help with battery and hybrid know-how and way more to maintain the Crew forward of the competitors. I’m already very enthusiastic about this partnership’s potentialities for each of us globally.
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