Earlier than a wheel has turned in anger, Ferrari wins the ‘finest launch of 2023’ prize as followers are handled to a stay demo run of the Scuderia’s 2023 contender.
No 2022 automobile dressed as much as seem like its successor, no pulsating rock music, no garments being flogged, no corporates in gray fits and valuable little waffle, as Ferrari unveils the SF-23 and units a brand new benchmark in launches.
Right now’s launch began with a grandstand full of tifosi, all clearly up for the event.
First Carlos Sainz was interviewed, then teammate Charles Leclerc, their each utterance cheered on by the adoring crowd.
We then moved to a distinct a part of Fiorano the place Marc Gene chatted with new crew boss, Frederic Vasseur, after which Leclerc accomplished two laps of the Fiorano observe within the new automobile.
“Over the previous 5 weeks, I’ve had the possibility to get to know many members of our crew,” stated Vasseur. “Now we have an important group of individuals right here and it’s clear that motivation is excessive all through the crew.
“Right now we launch our 2023 contender, and I’m more than happy with how the automobile appears. I really like the purple color and the ‘Effe Lunga’ that spans throughout the rear wing, reminding us of our heritage.
“Our focus will quickly shift to a different side, which is its velocity and efficiency. Now we have two gifted drivers who’re each desirous to win and have the talents wanted to attain this.
“Our goal is to win the championship, which won’t be a simple job as our rivals could have precisely the identical goal in thoughts. Now we have to convey the suitable mind-set with us and all the time work on being higher tomorrow than we’re at present.”
“Our 2023 automobile is an evolution of the one we raced final 12 months,” added Enrico Cardile, Head of Chassis Space, “however in actuality, it has been utterly redesigned.
“On the aerodynamic aspect, we elevated vertical downforce, to adapt additional to the brand new aero laws and obtain the specified stability traits. The suspension has additionally been redesigned, to help aerodynamics and improve the vary of changes that may be made to the automobile on the observe.
“The obvious adjustments are within the space of the entrance suspension the place we now have moved to a low observe rod. The entrance wing can be totally different, as is the development of the nostril, whereas the bodywork is a extra excessive model of what we noticed final season.”
“Preparation work for the brand new season is normally one of many busiest occasions of the 12 months and this winter was no exception,” admitted Enrico Gualtieri, Head of Energy Unit Space. “PUs have been frozen since final 12 months, together with fluids, oil and gasoline and the one modifications allowed are these associated to reliability, which was our Achilles Heel final season.
“We targeted on the interior combustion engine and the electrical motors. On the similar time, we tried to capitalise on the expertise gained on observe final season and checked out all of the suggestions and indicators of weak spot from the PU parts we used. We additionally revised our meeting procedures.
“We tried to grasp the foundation causes of the issues we encountered on observe and used all our accessible instruments to try to resolve them. It concerned all areas, from design to experimentation to try to check new options in a really quick house of time. The work by no means ends, based mostly on steady enchancment of the parts to try to attain the required degree of reliability.”
“Our complete crew has put a variety of work into this new automobile and seeing it in entrance of us for the primary time simply feels superb,” beamed Leclerc. “It signifies that the beginning of the season may be very shut, which is all the time an thrilling second.
“It felt nice to drive it right here at Fiorano at present, sharing the expertise with our tifosi and companions. We nonetheless have to attend for the primary actual laps at testing to make any actual assessments although.
“Our goal for the season will likely be to do even higher than final season, convey dwelling extra victories and be extra constant. The largest objective will likely be to win each championships and we are going to do every little thing to attain this.”
“Having the possibility to unveil the automobile in entrance of our tifosi has been nice,” added Sainz, “as that is my first launch occasion in entrance of an viewers since I joined the Scuderia.
“I wish to thank everybody who has joined us on such a special occasion, each right here and on-line world wide.
“This automobile is the results of the eagerness and laborious work of everybody within the crew in the course of the previous months and it definitely appears like one other step ahead.
“Our objective can’t be aside from to maintain pushing ahead and making an attempt to convey dwelling extra race wins, being aggressive and combating for the World Championships. I am unable to wait to hit the observe in Bahrain and get this new season going!”