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Tennis Paradise shall be much more participating this March.
Welcome to the brand new period of Tennis Paradise.
The BNP Paribas Open immediately introduced a number of upgraded facilities, companions and new occasions forward of the 2023 match, which shall be held on the Indian Wells Tennis Backyard on March 6-19.
The brand new period of Tennis Paradise will characteristic an enhanced on-site retail expertise; a trio of prestigious model companions; plenty of new meals and beverage choices; and the first-ever BNP Paribas Open Junior Championships for followers to get pleasure from freed from cost.
“The 2023 version of Tennis Paradise is shaping as much as be the most effective one but,” mentioned Match Director Tommy Haas. “With a very revamped retail expertise, a bunch of latest fan activations and occasions, and naturally – the most effective tennis gamers on the planet competing for the title, we couldn’t be extra excited to welcome followers to the Indian Wells Tennis Backyard this March.”
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New Enhanced On-Website Retail Expertise in Partnership with Legends
The BNP Paribas Open has partnered with world premium experiences firm Legends to function an enhanced on-site retail expertise on the two-week match. Legends’ International Merchandise division will present an unparalleled retail expertise with expanded merchandise choices to all followers visiting the Indian Wells Tennis Backyard.
Legends’ absolutely built-in retail and merchandising vertical answer works with world-class purchasers across the globe throughout e-commerce, in-venue retail, massive scale dwell occasion, brick and mortar retailer operations, licensing, and buyer merchandise. This consists of huge expertise growing and working on-site retail at a few of the world’s largest sporting occasions and premier venues together with the Tremendous Bowl, PGA Championship, SoFi Stadium and extra.
2023 Sponsor Portfolio and Activations Set to Improve Fan Expertise
Various high-profile manufacturers have joined the BNP Paribas Open’s rising sponsorship portfolio this 12 months, serving to to convey the fan expertise to life in Tennis Paradise by means of particular on-site activations over the course of two weeks.
German premium automaker BMW returns because the Official Automobile of the BNP Paribas Open, with quite a few autos on show all through the Indian Wells Tennis Backyard all through the match, highlighted by a three-car show exterior of Stadium 2. Followers will be capable of expertise a number of new BMW fashions, together with two all-new fully-electric autos, the BMW i4 sedan and BMW iX Sports activities Exercise Automobile, and work together with firm representatives to study concerning the distinctive options of every mannequin, arrange check drives, and extra.
Seabourn – the chief in ultra-luxury ocean and expedition journey – will turn into the Official Cruise Line of the match. Seabourn will debut a hospitality lounge on website, offering followers with a surprising oasis showcasing the cruise line’s most coveted locations and elevated luxurious aesthetic. Seabourn’s premium journey choices embrace smaller, extra intimate ships with solely 250-600 visitors, personalised one-to-one service, and up-close expedition experiences.
Maestro Dobel rounds out the brand new additions to the match’s roster of companions. Because the Official Tequila of the BNP Paribas Open, Maestro Dobel will hold followers in Tennis Paradise refreshed, relaxed and hydrated.
The tequila model will even provide up its signature Ace Paloma because the “Official Cocktail of the BNP Paribas Open” for patrons on-site on the Indian Wells Tennis Backyard, accessible at their centrally positioned branded and shaded bar.
Hollywood Icon Pink’s Sizzling Canines Highlights Elevated Meals & Beverage Choices
A brand new period of meals and eating choices will even greet followers in Tennis Paradise in 2023.
Legendary Hollywood joint Pink’s Sizzling Canines shall be serving up their well-known franks to patrons on the Indian Wells Tennis Backyard. Pink’s has been a Southern California staple since 1939 and shall be feeding followers in Tennis Paradise by means of the match with a concession possibility at Stadium 2.
Moreover, the match will welcome in new concession idea Lionel’s Fountain from famend chef and restauranteur Christian Web page, with a everlasting location in Stadium 1 close to Stadium Plaza. Additionally new to Stadium 1 is Handel’s Selfmade Ice Cream, which can assist followers in Tennis Paradise cool off with their scrumptious frozen treats. Chef Tanya’s Kitchen, a vegan specialty restaurant primarily based out of Palm Springs, will even be part of the Meals Village lineup in 2023.
Native Palm Desert favourite Ristorante Mamma Gina will return in 2023, with its location on-site shifting to Stadium 2.
Match to Debut First-Ever Junior Championships
Whereas the ATP and WTA stars will proceed to take heart stage in Tennis Paradise, the 2023 BNP Paribas Open will provide extra tennis than ever earlier than for followers to get pleasure from. The primary-ever BNP Paribas Open Junior Championships shall be held in the course of the second week of the match, providing promising junior tennis gamers the chance to play alongside the professionals. This mixed boys’ and women’ occasion shall be an ITF Stage 1 match and have junior gamers from the US and Canada, with plans to develop to a full worldwide participant discipline in 2024.
As well as, a brand new, free Household Day occasion shall be held on Saturday, March 4, and welcome households with youngsters of all ages for a bunch of enjoyable actions together with tennis, dwell leisure, arts and crafts, video games and extra.
Tickets and packages for the 2023 BNP Paribas Open at the moment are on-sale on-line at tennisparadise.com, through cellphone at 800.999.1585 (Choice 2), or in-person on the Indian Wells Tennis Backyard Field Workplace.
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